In a push to make Bitemark green we’ve developed the “burn carbs not carbon” program. Basically, this involves encouraging the team to ride their bikes to work rather than driving.
So far our super-fit general manager Mark Standeven has joined the cause with me. Between us, we are potentially saving up to 2 tonnes of greenhouse gas emitted every year!
It’s a small start, but our personal trainer is happy! I think that the real benefit of riding to work is that:
- We’re get smarter about using energy
- Being in peak physical fitness keeps the mind sharp
- We’re reducing our dependence on fossil fuels.
We want to take the “going green” philosophy further, so the next thing we are looking at is green website hosting. If you think about it, web servers generally run 24×7 in power draining air conditioned data centres. Some of the areas that we’re investigating are:
- Using servers that require less power
- Purchasing energy from renewable sources (Green power - there are plenty of providers in Australia now)
- Offsetting other greenhouse gas emissions with carbon credits.
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