A simple way to boost your eCommerce website’s conversion rate is to make sure your visitors can actually find what they’re looking for. It’s highly likely that a visitor to your site will use your website’s search tool to do that.
Seems simple right? Well, in researching this topic we found that the simple things sometimes slip through the cracks. A review of our own eCommerce System’s search tool revealed a number of improvements that we needed to make.
Since up to 80% of visitors to your eCommerce website will search within your site, these 10 simple rules to improving your search results are well worth focusing on. Continue reading eCommerce website search >>.
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