Have you noticed that the format has changed for Google Local Business Results? The above example was from a Google web search on Storage Melbourne. We’re now seeing about 10 listings in the same space that we used to only see three or four. I think it’s more efficient, don’t you? From the author: If [...]
Google Maps – Local Business Listings – Is your business on the Google Map?
January 27, 2008 By Leave a Comment
Last year, Google Maps quickly became the number one online map directory service in Australia, surpassing whereis.com.au. Did you know that you can put your business on the Google Map? If you haven’t yet done so, head over to Google’s Local Business Center to list your business. The Local Business Center allows you to add your [...]
Is Google really the end of the Yellow Pages® Directory?
January 26, 2008 By 5 Comments
Newt Barret explained an important shift in his blog post today, “Real World Experiment Explains Impending Demise of Yellow Pages” Talking about the Yellow Pages® he says, “Their old slogan, ‘Let your fingers do the walking,’ was all about how easy it was to use the print directory compared to wandering around downtown looking for a [...]
Microsoft’s Live Search Has a Huge Size Problem
January 25, 2008 By Leave a Comment
A number of our clients have noticed that their websites have completely dropped out of Microsoft’s Live Search Engine recently. It was first brought to my attention by Gavin Hodges from Flexitank in early October 2007. Whilst the Flexitank websites receive a lot of traffic from Google searches like “4wd tanks“, “pillow tanks” and “marker buoys,” [...]
Don’t Get Lost in Translation
January 22, 2008 By 2 Comments
We’ve been working with the translators at Meaningful Exchange, helping with their email marketing for a little over a year now. We recently launched a new website targeting companies that are needing translation of their company documents and marketing material. What we’ve learned is that translation is not as simple as it seems. Whilst Moore’s [...]
Real Example: How can I generate more leads for “Development Loans”
January 22, 2008 By Leave a Comment
I was meeting with William MacLean from McLean Finance today and we found that his website is on page one in Google for the term “Development Loans.” He’s been getting a number of leads through his site for Development Loans and it’s an area that he specialises in. So the question is, “How can we [...]
WHOIS: Is Your Domain Name Really Yours?
January 21, 2008 By 1 Comment
What every company needs to know about their domain name… Imagine that you are moving into a new office today. Your furniture is moved in, the phones are being connected, offices setup. You’re all set, but for one detail. The landlord has decided that he’s going to keep the only set of keys. Does that sound crazy? Well, [...]
Lessons in Customer Service from an Acoustic Guitar Shop
January 16, 2008 By 1 Comment
One of my personal goals for 2008 is to get a new acoustic guitar. I’ve been playing guitar for about 3 years now and I love it. Now that I can hear the difference, I’ve decided that it’s time to get a new, more refined acoustic guitar. I’ve had many different experiences in Music shops. [...]
The Google Maps van is in town – And I snapped it!
January 9, 2008 By 3 Comments
I wrote a post about the new Google Maps “Street View” feature after seeing this funny image recently. The Street View feature was introduced on Google Maps last year in the US, but the peering eye of Google was spotted here in Melbourne Australia today. Google has a car driving around the main city streets with [...]
Web Design – Don’t Sweat The Home Page
January 8, 2008 By
You’re working on a new web design and you’re fussing over the home page. You’ve got very limited space. Just 1024 x 768 pixels to play (minus toolbars and scroll-bars). Every pixel matters. Doesn’t it? In our experience, the majority of time in web design projects is spent sweating over every pixel of the home page. Often [...]