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	<title>Conversion Rate Web Marketing Blog &#187; Business Blogging</title>
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	<link>http://www.conversionrate.com.au</link>
	<description>The key to measuring your web design, copywriting &#38; web marketing</description>
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		<title>Web Marketing and Business Blogging</title>
		<link>http://www.conversionrate.com.au/2007/07/07/web-marketing-and-business-blogging/</link>
		<comments>http://www.conversionrate.com.au/2007/07/07/web-marketing-and-business-blogging/#comments</comments>
		<pubDate>Sat, 07 Jul 2007 10:40:53 +0000</pubDate>
		<dc:creator>Brett Gilbertson</dc:creator>
				<category><![CDATA[Business Blogging]]></category>
		<category><![CDATA[Web Marketing]]></category>

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		<description><![CDATA[Business Blogging has become a very integral part of the web marketing mix. It&#8217;s been a huge trend with companies like Microsoft and Google maintaining company and staff blogs. We&#8217;ve also seen many small businesses use blogging to great advantage. After years of sitting watching this trend we&#8217;ve finally dived in and we&#8217;re already seeing [...]]]></description>
			<content:encoded><![CDATA[<p>Business Blogging has become a very integral part of the web marketing mix. It&#8217;s been a huge trend with companies like Microsoft and Google maintaining company and staff blogs. We&#8217;ve also seen many small businesses use blogging to great advantage.</p>
<p>After years of sitting watching this trend we&#8217;ve finally dived in and we&#8217;re already seeing significant benefits. There are a few surprise benefits to blogging that we just didn&#8217;t expect. It&#8217;s turned out to be a really interesting and fun experience. <a href="http://www.conversionrate.com.au/business-blogging/" title="Business Blogging">Read more &gt;&gt;</a></p>
<p class="byline"><img border="0" align="left" width="100" src="http://www.bitemark.com.au/images/staff/brett_gilbertson.gif" alt="Brett Gilbertson - Web Marketer" height="100" /><strong>About the author: </strong>As the owner of a web marketing business, I&#8217;ve spent the last 7 years studying ways to <strong>boost the </strong><a href="http://www.bitemark.com.au/webmarketing/conversionrate/" title="Conversion Rate"><font color="#557799"><strong>conversion rates</strong></font></a><strong> </strong>of my clients&#8217; websites. Today, our best websites convert up to 20% of visits into leads and 50% of leads to sales. The target for our clients is a minimum 5% conversion rate on visits to leads which is staggeringly more than the typical website at 0.1%.</p>
<p><a href="http://www.bitemark.com.au" title="Bitemark Web Marketing"><strong>Bitemark</strong></a><strong> specialises in designing, building, writing, managing and </strong><a href="http://www.bitemark.com.au/webmarketing/" title="Web Marketing"><font color="#557799"><strong>marketing websites</strong></font></a><strong> with high conversion rates.</strong></p>
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