Software Review: Advanced Web Ranking If you’re anything like me you spend hours looking at Google to see where your website is ranked. Maybe you tune in every week to see that you’re still number one or maybe you are struggling your way up to the top. Either way, as exciting as it is, it’s [...]
Real Example: How can I generate more leads for “Development Loans”
I was meeting with William MacLean from McLean Finance today and we found that his website is on page one in Google for the term “Development Loans.” He’s been getting a number of leads through his site for Development Loans and it’s an area that he specialises in. So the question is, “How can we [...]
48 Hour Google Listings – Know what you are signing up for!
I received this email today promoting guaranteed listings in Google and Yahoo in 48 hours. I think it’s unfortunate that many people in the search engine marketing industry feel it’s okay to prey on people’s ignorance. I say this because what “getting listed” in Google and Yahoo means in this email is very different to what [...]
Website Rescue – How your Radio Advertising can generate visits to your website and convert them to leads
I had a number of people call me this week to say, “Have you heard this radio ad for ‘Website Rescue’?” Well, I hadn’t heard the ad, so while I was still on the phone I said, “I’ll go to Google and type in Website Rescue and see what comes up.” I was surprised. There [...]
Are long URLs a turn off?
According to the Marketing Sherpa Search Marketing Benchmark Guide 2008 long URLs are on the nose. ”What we discovered was that long URLs actually work as a deterrent and stop viewers from doing what they’re supposed to do (click!). Instead, viewers spend time trying to decipher what’s in the URL itself. Those viewing the listing [...]
The search engine keyword challenge – Can your website copy make sense?
Getting your search engine keywords into the right places in your website copy doesn’t always come easily. We’re working on a website at the moment whose keywords include the terms “life planning” and “life plan.” The trouble with those terms is that they are searched on fairly frequently by the target market of our client. However, [...]
You have to pay to get into Google right?
“You have to pay to get into Google right?” Too often there is confusion about what’s paid and what’s not in Google. It’s time to set the record straight. Click the image to the left to see which areas of Google are paid and which are non-paid. The listings that appear with a light yellow background at [...]
We’re number one in Google for number one in Google :-)
Every business that takes web marketing seriously wants to be number one in Google. So we recently published this page – Number one in Google: The Secret Techniques that will get you there! Now we like having a bit of fun at Bitemark and we’re not going to publish anything on this blog that we’re not [...]
Getting to the top of Google takes more than techniques
There was an interesting article from Dan Skeen in the Age yesterday about Google, Search Engine Optimisation, black hats, white hats and Matt Cutts… If you want to know what any of those things are, read the article here. The following particularly interesting quote from the article highlights the subject of our recent post on [...]
Google Listing Guarantee
I recently wrote a page about guaranteed Google listings that went straight to the top of Google. I’ve been taken aback by the response that it generated. If you are looking for a company that can guarantee to get your website listed in Google and more importantly to get it listed under search terms that will generate [...]