I received an email this morning that made the startling claim that “People remember 50% of what they see and hear and only 10% of what they read.” Interestingly I read this quote (and for that matter, saw it too) in an email about online video. I’m sure that you have read, seen and heard [...]
Retention Myth: People remember 50% of what they see and hear and only 10% of what they read.
June 16, 2008 By 1 Comment
Content is king in web marketing, but what on earth is it?
September 1, 2007 By
Ask any company that is successful at web marketing and they will confirm the proclamation, “Content is king! All hail the content!” Although it’s specifically written about website video advertising, this post from SiteProNews “How To Make Web-Advertising Worth Watching” contains some important points that relate to all web content. “It has become an article of faith that the [...]
Online Video Production and Corporate Video for websites
July 20, 2007 By
Online video is fast becoming a mainstream requirement for website projects. Since we’ve just completed a new website for a video production company, we thought we’d publish our guide to using website video to enhance your online conversion rates. Read more >> If you are looking to include an online video on your website, then [...]