Important Benefits of Internal Linking

Strategic linking, without a doubt, is an essential part of any website’s Search Engine Optimisation (SEO) campaign. Each link to a web page helps enhance the page rank of a web page thus having a higher position in the search results. While external linking is also important in improving the page rank of your web […]

How to Leverage Internal Linking to Boost Your Site’s SEO

Well-written content and inbound links are major elements of a Search Engine Optimisation (SEO) campaign. If you have a blog or an e-book, it goes without saying that you naturally want to drive as much traffic to it as possible. Part of your SEO strategy should always be internal linking. By figuring out which of […]

Practical Link Building Strategies for Local Business

When we carry out a link building campaign for a local business, we need to consider how much traffic a website will get (return on investment) from the link itself and not just where in the rankings a website will fall. An effective link building campaign is all about going beyond dumping exact anchor text […]

Google Guarantee – What to look for with guaranteed listings

When considering any kind of Google listing guarantee, you should ask, “What will people have to search on to find my website in Google?” Getting your site listed in Google is trivially easy. In most cases, it’s simply a matter of putting the site up and notifying Google that it’s there. You notify Google that your site […]